The 30 ml is where fragrance brands make their margin and lose their patience. It is the size that carries discovery sets, travel retail, subscription boxes and the entry SKU in a range — and it is the size where carton arithmetic matters more than bottle design, because at 30 ml you are shipping hundreds of thousands of units and every centimetre of carton depth is money.
The wx-40 is a squat rectangular flask: short, wide-faced, rounded at the corners, with a 15 mm screw neck and 108 g of glass behind it. The stock photo shows the family in a matte black finish, which is the version most buyers react to first. This page gives you the measured specification, an honest note on one number in the carton data, and the arithmetic for a 20 GP and a 40 HQ.
wx-40 Specifications
| Item | Specification |
|---|---|
| Model | wx-40 |
| Fill capacity | 30 ml |
| Neck finish | 15 mm screw neck |
| Bottle weight | 108 g |
| Glass | Clear flint soda-lime glass; photographed in matte black coating |
| Body shape | Squat rectangular flask, wide flat face, rounded corners |
| Units per carton | 140 pcs |
| Gross weight per carton | 15.0 kg — see the note below |
| Carton dimensions | 45.5 × 37.5 × 11.5 cm |
| Carton cube | 0.0196 CBM |
| Cap and pump | Quoted separately — 15 mm screw pump, collar and overcap |
| Height / diameter | Formal drawing issued with the quotation |
A note on the gross weight. The stock sheet records 140 pieces per carton and 15.0 kg gross. Run the arithmetic and something does not close: 140 × 108 g is 15.12 kg of glass before you add dividers, bags and the carton itself, so the true gross is certainly above 15.0 kg. We are re-weighing this SKU rather than publishing a number we do not trust. For planning, use the cube figure — which is solid, because carton dimensions are measured — and confirm the payload with us before you fix a container quantity. We would rather flag this than have you plan a 40 HQ on a figure that turns out to be 1.5 kg light.
The Profile: Short, Wide, and Heavier Than It Looks
The stock photo shows two sizes of the family, both in matte black, one capped with a black cube overcap and one shown bare-necked. What the photo makes clear is the geometry: a broad, flat front face on a body that is wider than it is tall, corners rounded on a generous radius so the shape reads soft rather than boxy, a nearly flat shoulder, and a short neck. The silhouette is closer to a hip flask than to a cube.
That proportion does a specific job at 30 ml. A tall slim 30 ml disappears next to 50 and 100 ml siblings on a shelf; a short wide one holds its visual weight and looks like a deliberate object rather than a miniature of something bigger. It also gives you a front panel with real label area — at 30 ml this is the difference between a legible brand mark and a 12 mm logo that nobody reads from a metre away.
At 108 g it sits in the mid-to-light half of our 30 ml range — the heaviest 30 ml body we stock (the wx-75) is 152 g. That is a deliberate trade: this is not a heavy-base prestige body, it is a well-made light body that keeps freight per unit low, which is usually what a discovery-set or travel-format buyer needs.
Suits: discovery and sample sets, travel retail, subscription and beauty-box programmes, men’s EDT where a flask silhouette reads correctly at small size, and value-tier ranges where landed cost per unit drives the buying decision. The design language is covered in men’s perfume bottle design language and the format opportunity in travel size perfume bottles.
Decoration: The Matte Black Question
The photo is the most common question we get on this SKU, so it is worth answering directly. The bottle in the photo is finished in matte black — a spray coating over clear glass, not black glass. That matters commercially: black glass would be a different mould and a much higher minimum, whereas a matte black coating is a decoration you can order at normal volumes, in any colour, on the same mould.
What works on this shape:
- Matte spray coating — the strongest match for the flask, because a squat body in a soft matte finish reads as premium rather than as plastic. The full technique and its wear performance are in matte black perfume bottles, and the two-tone variant in two-tone spray coating.
- silk screen printing — the flat face takes print with no distortion, and it is the cheapest way to brand a coated bottle (print onto the coating, not onto bare glass). See the silk screen guide.
- Hot foil stamping — a gold or silver foil mark on a matte black face is the classic pairing; the flat panel keeps the foil flat.
- frosted glass — an alternative to coating when you want the surface effect without a colour; softer, and it hides handling marks well. See frosted glass perfume bottles.
- Vacuum metallization — possible but rarely worth it at 30 ml: the plating cost is a large share of a small unit price. Parameters in vacuum metallization.
One caution on coated bodies: the rim of the neck and the inside of the bottle stay uncoated, and the coating must not encroach on the neck sealing surface, or the pump will not seal. We mask the neck as standard; if your filling line uses a particular neck wipe, tell us and we will match it.
Loading Arithmetic
| Metric | 20 GP | 40 HQ |
|---|---|---|
| Carton cube | 0.0196 CBM | 0.0196 CBM |
| Cartons by cube (28 / 68 CBM usable) | 1,426 | 3,465 |
| Cartons by payload, at 15.0 kg (25 t / 26 t) | 1,666 | 1,733 |
| Practical cartons | 1,426 | 1,733 |
| Bottles | 199,640 pcs | 242,620 pcs |
| Cube actually used | 28.0 CBM | 34.0 CBM |
Two things to take from this table. First, a 30 ml body is cheap to move: 242,620 pieces in a 40 HQ is a serious volume for a single container, which is why the format works for subscription programmes. Second — and this is the flagged number — the container is weight-limited on the sheet’s 15.0 kg gross. If the re-weigh lands nearer 16.2 kg (glass plus dividers, bag and carton), the 40 HQ ceiling drops to roughly 1,600 cartons and about 224,000 pieces. Confirm the number with us before you commit to a container plan; the 20 GP is cube-limited either way, so it is unaffected.
Because the carton is only 11.5 cm deep, it patterns efficiently on a pallet and stays under manual-handling limits at 15–16 kg — always check your 3PL’s per-carton weight rule before you approve a packing spec, and see carton and pallet specifications for pattern planning.
Screw Neck: The Refill and Travel Case
The wx-40 is a 15 mm screw-neck body, which makes it refillable, top-up friendly and easy to decant from a larger bottle. For a travel or sample format that is the correct default: the customer expects to open it, and a crimp on a 30 ml travel bottle is a frustration rather than a feature.
The cost is leak risk if the closure is under-torqued, and no tamper evidence. Both are manageable — a screw pump with a proper liner and a defined torque value on the filling line solves the first, a shrink band or a sealed outer carton solves the second. Our crimp versus screw comparison covers the mechanics, and leak testing covers what we run before shipment.
Accessories from the same stock batch: 15 mm screw pumps in gold, silver and black electroplated aluminium, matching collars, and cube or cylinder overcaps in ABS, aluminium and zamac — the cube cap in the photo is a stock overcap style. Spray output is compared in spray pump output, and if you need a reducer rather than a pump for a splash format, see reducers and neck inserts.
Compare Within the 30 ml Slot
Closest alternatives in current stock: the wx-27 30 ml — the same carton data, a crimp neck and a heavier visual read — the xf-1 30 ml for a taller shoulder, the xy-1 30 ml for a rounded body, and the wx-38 30 ml for a different wall thickness. The 30/50/100 ml size guide explains how unit price scales across a range.
MOQ, Samples and Lead Time
No tooling charge — the mould is in production. Clear samples ship from stock within days; a coated and printed sample takes 7–15 days from artwork approval. Glass production runs 15–25 days after golden-sample sign-off, then decoration.
MOQ is set by decoration: clear bottles can start at trial-carton quantities, while coating and printing carry setup minimums. Matte coating on a small dark unit is one of the friendlier setups, so 30 ml programmes can start lower than most buyers expect — see low MOQ perfume bottles and perfume bottle pricing explained.
Request a quote for the wx-40 with quantity, clear or coated, decoration, and destination port. We will confirm the carton gross weight at the same time, so your freight calculation rests on a measured number rather than a sheet figure we are still checking.
FAQ
What is the MOQ for the wx-40 30 ml bottle?
There is no tooling MOQ because the mould exists. Clear bottles can be ordered at trial-carton quantities; coated or printed orders start where the decoration setup is economic. Tell us the finish and quantity and we will confirm.
Is the bottle in the photo black glass?
No. It is clear flint glass with a matte black spray coating. Black glass would require a different mould; the coating is a decoration available in any colour at normal volumes.
Why does the carton weight look inconsistent?
The stock sheet records 15.0 kg gross for 140 pieces, but 140 × 108 g of glass alone is 15.12 kg. We are re-weighing the SKU and will confirm the true gross with your quote. Plan on the carton cube, which is measured.
Can the wx-40 be refilled?
Yes. It has a 15 mm screw neck, so the pump can be removed and the bottle refilled — suitable for refill programmes, decant bars and travel formats.
How many units fit in a 40 HQ?
About 1,733 cartons, or 242,620 pieces, on the current 15.0 kg gross figure — pending the re-weigh, in which case budget roughly 1,600 cartons. A 20 GP is cube-limited at 1,426 cartons (199,640 pcs).